About Bixbi
Bixbi makes real, wholesome food and treats for the dogs and cats who share our lives — built on simple, recognizable ingredients and nothing they don’t need.
We started from a straightforward belief: pets deserve the same quality of food we’d want for ourselves. That means real meat first, whole-food ingredients, and recipes free of the fillers, artificial colors, and mystery by-products that crowd so many pet-food shelves. Everything we carry is chosen with that standard in mind.
What we sell
Our range covers everyday meals, functional support, and the treats that make training (and spoiling) easy — for both dogs and cats.
Everyday food
- Rawbble® — freeze-dried, dry, and wet recipes built around high inclusions of real animal protein, for dogs and cats.
- Liberty® — dry and wet food and freeze-dried toppers, made with thoughtfully sourced ingredients.
- ProteinBlend — protein-forward dry recipes for dogs.
Treats & training rewards
- Jerky treats in beef, chicken, and salmon — including Hip & Joint and Skin & Coat recipes.
- Pocket Trainers® and Liberty Trainers — small, low-calorie bites made for reward-based training.
- Bark Pops® and Ruff Puffs® — light, crunchy snacks dogs love.
Functional supplements
- Immunity, Joint, Skin & Coat, and Digestion supplements — made with a blend of functional mushrooms and whole-food ingredients to support everyday wellbeing.
Sample & breeder boxes
- Curated Sample Boxes for dogs and cats — an easy way to try our recipes before committing to a full bag.
Our approach to ingredients
We keep our labels honest and short. Recipes lead with real, named animal proteins, and we avoid corn, wheat, and soy as fillers. Many of our recipes are grain-free, and our functional lines lean on whole foods and mushrooms rather than synthetic additives — because what goes in the bowl should be something you can actually pronounce.
For dogs and cats
Every pet is different, so our catalog spans life stages, protein preferences, and formats — from freeze-dried raw for the enthusiasts to gentle recipes for sensitive stomachs, and kitten- and puppy-appropriate options where noted. If you’re not sure where to start, a Sample Box is the simplest first step.
Bixbi exists for one reason: to help pets live longer, healthier, happier lives through food made with care. That’s the whole idea — real food, for real dogs and cats.